Edit your campaign's optimization goal

So you begin running a campaign optimized for clicks until you have enough conversions occurring every week on your campaign. Finally, you have 25 conversions every single week consistently for 2 weeks, so now you would like to optimize for conversions instead of clicks.

How do you edit a running campaign's optimization goal? From the Campaign Details section of the campaign's dashboard.

Click Your campaigns on the main navigation bar, click Search a campaign, and then navigate to the campaign's dashboard.

Under Campaign Details, click Edit (pencil) to the right of Optimize for, and then select a new optimization goal and/or billing event.



Learn more about objectives, optimization goals, and billing events.

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request