Edit, clone, or delete ads – AdEspresso

In this article:

If you have some ads that are underperforming, you may want to edit your creatives or targeting.

To edit an ad

Navigate to your campaign's dashboard, and then click the All Ads tab.
Click Expand all at the top of the list to make all of your ads and adsets visible.
Click Ad Actions on the ad you want to edit, and then click Edit creative.
Make any edits to the ad creative. You can edit the picture in your ad with the image editor tool by clicking on the pencil icon. Learn more about the image editor
When you're finished making edits, click Proceed in the bottom-right corner.
Now you will be asked if you wish to edit only the ad selected, or all the ads that contain the same traits you made changes to.
In the example below, the image was changed in the selected ad, but another ad in the campaign was using the same picture. So AdEspresso is asking if both ads should be updated.

We always suggest that you update all ads affected (the green button!) so you can keep testing a uniform design that allows you to see the results for the new picture more quickly.

Social proof (likes and shares) from an ad is maintained on its clones.

To clone an ad, navigate to your campaign's dashboard, and then click the All Ads tab.
Click Expand all at the top of the list to make all the ads visible.
Click Ad Actions on the ad you want to clone, and then click Clone Ad.
Enter a name for the cloned ad, select its destination adset, and decide whether it will run immediately or be paused.
Click Clone.

Note: Deleting an ad deletes it from both AdEspresso and Facebook.

To delete an ad, navigate to your campaign's dashboard, and then click the All Ads tab.
Click Expand all at the top of the list to make all the ads visible.
Click Ad Actions on the ad you want to delete, and then click Delete Ad.